The streamlined supply chain of PepsiCo is a key element of the company's success as the world's second-leading beverage and snack food business.
The soda giant has become much more than its iconic drink to sustain steady growth, PepsiCo has concentrated heavily on acquisition; it now owns, to name only a few, Frito-Lay, Gatorade, Tropicana, Lipton, and Quaker Foods.
And in recent years, PepsiCo has made moves to reduce the
amount of sugar and saturated fat in its products, without sacrificing flavor,
as customers demand healthier, more nutritious snacks. The company has also
grown to include juices and coconut water in its product line. However, these
non-carbonated products require more complex supply chains.
As PepsiCo continues to expand and develop, its supply chain
has also changed in response to shifts in the industry and shifting customer
demands.
The overall cooperation, integration, and innovation
philosophy of PepsiCo helps ensure that its dynamic and complex supply chain
remains stable, robust, and flexible.
- PepsiCo has numerous policies and standards in place to ensure the safety, health, and well-being of every supplier.
- PepsiCo has been increasingly focused on investing in digital tools and advanced technologies to create a more efficient, streamlined supply chain.
- PepsiCo has implemented several policies over the years to create a more sustainable, environmentally friendly supply chain.
PepsiCo may provide many valuable examples for businesses looking to reinforce and enhance their supply chains. In particular, its focus on emerging technology has allowed the company to stay ahead of trends.
Pepsi has been experimenting with 3D printing, along with the aforementioned digital tools and technologies, even creating several ridged potato-chip prototypes to test customer preferences. Although smaller companies might not be within reach of this kind of development experimentation, paying attention to emerging technology is key for companies trying to stay ahead of the crowd.
Finally, the commitment of the business to social and
environmental responsibility is representative of a shifting tide, as today's
consumers are increasingly looking to support businesses whose values align
with their own.
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